Cuffe Parade residents oppose illegal and digital hoardings | Philips appoints Bharath Sesha as MD

Cuffe Parade has numerous banners and billboards installed, which allegedly distract motorists. The road medians are covered with multiple banners, causing visual obstruction and defacing the city streets. (Image source: Unsplash)

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Ola’s rebranding | Oriflame pitch | Pay DTH subscribers plummet

As long as Ola Cabs retains its core goodwill, it would provide a positive halo effect to the rest of the Ola Consumer businesses assuming the new consumer businesses provide equal or superior consumer experiences that customers have received from Ola Cabs.

Storyboard18 brings you top five news updates from the world of advertising, marketing and business of brands.