OTT and TV audiences: One measurement system, one currency or multiple currencies? | Interpublic to sell digital marketing agency R/GA to TCS: Report

The committee invited three industry organizations: the Central Board of Film Certification (CBFC), the Indian Motion Picture Producers' Association (IMPPA), and the Motion Picture Association (MPA).

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TV ad rates drop by 15% due to WC cricket fatigue | ZEEL’s Animesh Kumar quits | ASCI’s Manisha Kapoor on MIB’s self-declaration advertising feature

By associating with Cricket Live, Max Life aims to connect with passionate cricket fans across the nation during the ICC Men’s T20 World Cup.

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Angel One’s Prabhakar Tiwari on winning the IPL ad game | Mindshare’s Gopa Menon quits | Govt finds samples of Everest Spices non-compliant

“This achievement is a testament to the hard work and dedication of our incredible team and our agency partners. It's a significant milestone in our first year as an IPL sponsor with comparatively modest spends,” says Prabhakar Tiwari ~ PT, chief growth officer, Angel One.

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