Fast-Five – Page 13 – storyboard18

GCPL looks for advertising opportunities in gaming and esports IPs | Prasar Bharati invites applications for allotment of vacant DD Free Dish

During the launch of India’s first indigenous mosquito repellent molecule, Renofluthrin based product - GoodKnight Vaporizer, Ashwin Moorthy, Chief Marketing Officer of GCPL, spoke to Storyboard18 about the brand's plan to invest in gaming and esports as a segment and GCPL’s marketing and advertising strategy for recently acquired RCCL products.

Storyboard18 brings you top five news updates from the world of advertising, marketing and business of brands.

Quick-commerce players’ ad revenue stream grows | Patanjali Ayurved to deposit Rs 50 lakh for flouting Bombay HC order

AICPDF pointed out the swift growth of these platforms, stating that it creates major challenges for traditional retail.

Storyboard18 brings you top five news updates from the world of advertising, marketing and business of brands.

SC directs MIB to file affidavit within three weeks with recommendations on SDC | Ampverse shuts 7Sea Esports

The Advertising Standards Council of India (ASCI) will play a crucial role in flagging such non-compliant advertisements to the platforms.

Storyboard18 brings you top five news updates from the world of advertising, marketing and business of brands.

MIB restricts SDC for ads to food and health sectors | Telangana sets the stage for India’s distinct esports policies: Exclusive

Storyboard18 first broke the news in June that the media mandate of Hero Motocorp's has called for pitch.

Storyboard18 brings you top five news updates from the world of advertising, marketing and business of brands.

Sharan Hegde on fundamentals for finfluencers on promoting claims | Homegrown Twitter-copy Koo to shut down after failed acquisition talks

In his LinkedIn post, Hegde acknowledged the challenges of rapid growth, stating, "Needless to say, when you grow at such a lightning speed, you are bound to make some mistakes with hiring and redundant expenses." This round of layoffs marks the company's first cost-cutting measure since its inception.

Storyboard18 brings you top five news updates from the world of advertising, marketing and business of brands.

Tata Motors media review for Passenger Vehicles business underway? | GroupM elevates Ashwin Padmanabhan to COO

Tata Motors PV and CV posted a 22 percent year-on-year decline in net profit

Storyboard18 brings you top five news updates from the world of advertising, marketing and business of brands.

SEBI’s crackdown on finfluencers to impact advertising in BFSI | India-SA T20 WC final match records peak concurrent viewership of 53 mn

SEBI and ASCI have tightened their guidelines, mandating registration for influencers in the BFSI sector to ensure accountability and transparency. Experts say it could result in significant changes to the marketing strategies, requiring strategic marketing and ad spending, with brands being extra cautious. (Image: Explorenation via Unsplash)

Storyboard18 brings you top five news updates from the world of advertising, marketing and business of brands.

Hero Motocorp’s media mandate on pitch | Bhawna Sikka to join Adidas India as CMO | iD Fresh Food’s CMO Rahul Gandhi steps down

Publicis Media created a custom platform, "Team Hero MotoCorp" (Team HMC), to manage the account.

Storyboard18 brings you top five news updates from the world of advertising, marketing and business of brands.

MIB to form core committee to address issues with SDC mechanism | Over 70,000 employees in M&E companies looking for jobs

Storyboard18 first broke the news in June that the media mandate of Hero Motocorp's has called for pitch.

Storyboard18 brings you top five news updates from the world of advertising, marketing and business of brands.

OTT and TV audiences: One measurement system, one currency or multiple currencies? | Interpublic to sell digital marketing agency R/GA to TCS: Report

The committee invited three industry organizations: the Central Board of Film Certification (CBFC), the Indian Motion Picture Producers' Association (IMPPA), and the Motion Picture Association (MPA).

Storyboard18 brings you top five news updates from the world of advertising, marketing and business of brands.