brand marketing – Page 326

Deloitte’s Romal Shetty: India needs to grow at 8-9 percent to become a developed nation by 2047

Speaking of challenges, Deloitte's Romal Shetty highlighted that import of crude oil and artificial intelligence (AI) were among them.

The chief executive officer of Deloitte said, India could benefit from ‘China plus one’ strategy due to the provision of scale and size of the operations available in the country.

India-Bharat renaming: What is the cost of India’s rebranding as Bharat?

the approximate cost of India's renaming as Bharat is a mind-boggling Rs 14,304 crore, as reported by Outlook Business. (Representative image by Ishant Mishra via Unsplash)

Renaming of a country is a costly exercise. For instance, the estimated cost of renaming Swaziland to Eswatini was $60 million.

MG Motor India appoints Abhishek Malhotra as brand head – EV

Abhishek Malhotra began his career at Ogilvy & Mather.

Prior to this, Abhishek Malhotra worked at edtech platform Unacademy as associate director – brand marketing.

Rishi Sunak sports boAt headphones; Co-founders Sameer Mehta, Aman Gupta have priceless replies

The consumer lifestyle accessories brand was founded by Aman Gupta and Sameer Mehta in November 2016.

UK Prime Minister Rishi Sunak shared a photo on Instagram where he’s seen wearing boAt headphones.

G20 Summit: PM Modi’s opening address at G20 Summit delivered from behind a ‘Bharat’ plaque

Prime Minister Modi's chair mentioned the country's name as 'Bharat' as he started his opening remarks at the G20 Summit 2023. (Image source: PM Narendra Modi via Twitter)

The two-day summit of the Group of 20 nations kicks off today. World leaders including US President Joe Biden, UK Prime Minister Rishi Sunak and others arrived in the national capital yesterday.

G20 Summit: Find out which hotels and cars Joe Biden, Rishi Sunak and other world leaders, delegations are using

Over 30 luxurious hotels have been reserved for G20 delegates. (Image source: From left to right - Oberoi hotel Gurugram, Shangri-La, The Lalit, The Leela)

The G20 Summit will see delegates from G20 and non-G20 countries hosted in Delhi on September 9-10.

Snap to roll out safety features for teens

While Snapchat is most commonly used for communicating with friends, Snapchat offers two content platforms – Stories and Spotlight – where one can find public stories published by vetted media organizations, verified creators and other Snapchatters. (Image source: Moneycontrol)

The goal is to help Snapchatters communicate with people that matter to them, and to ensure that the content they view on the app is informative, fun and age-appropriate.

Every viewer on JioCinema will be able to watch matches for free: Anil Jayaraj

Anil Jayaraj, chief executive officer, Viacom18 Sports, says, "CTV is a critical part of our strategy going forward, even on IPL we had 125 million consumers watching on CTV. That is a massive number. It is significantly bigger than any high-definition television through linear TV and it is growing really fast."

The Viacom18 Sports CEO speaks on securing exclusive media rights for both TV and digital for BCCI’s international and domestic matches for the next five years and how the objective is to move the linear TV viewer to digital.

Reliance, NVIDIA to develop indigenous large language model for AI in India

Ishita Verma, co-founder and COO at Klub, said, “We are excited to leverage Moshi Moshi’s expertise to create a multitude of opportunities to enhance our brand and customer experience on our social media." (Representative Image: Cytonn Photography via Unsplash)

The companies will work together to build Al infrastructure that is over an order of magnitude more powerful than the fastest supercomputer in India today.

Livestreaming blurring boundaries between content and commerce, as per 80 percent CMOs: Dentsu Report

As per the report, humor is making a comeback with 58 percent of marketers looking to create moments of joy. (Representative Image: Ismael Paramo via Unsplash)

As per a report released by Dentsu Creative, 58 percent of marketers agree that today’s advertising isn’t entertaining enough in a crowded sea of bold and bullish promotional messaging.