Tag: Bharat Puri

India At 75: Bharat Puri & Piyush Pandey on India’s growth story

Bharat Puri and Piyush Pandey in conversation with CNBC-TV18's Mangalam Maloo

The story of India told by India’s best brandsmiths – Bharat Puri and Piyush Pandey. After having worked together on campaigns for Asian Paints, Pidilite Industries and Cadbury, they tell CNBC-TV18’s Mangalam Maloo about ‘Brand India’. 

Never forget that you need an idea and technology cannot save you: Piyush Pandey

In an interview with CNBC-TV18, Bharat Puri and Piyush Pandey spoke about what the idea of ‘being Indian’ meant to them when they started out and the brand playbook for success in India and Bharat. (Representational image: Dibakar Roy via Unsplash)

Pidilite’s Bharat Puri and Ogilvy’s Piyush Pandey take a trip down memory lane and talk about Brand India.