Government to unveil country’s first state-owned OTT platform in Kerala: Reports

Kochi: C-Space, the first state-owned over-the-top (OTT) platform in India, is expected to be unveiled by the Kerala government next month.

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  • Storyboard18,
| February 12, 2024 , 9:43 am
Alongside viewership growth, there has been a notable increase in ad impressions, with APAC and LATAM still showing triple-digit growth while EMEA experienced a 111% rise in HOV and a 119% increase in ad impressions.(Representative Image: Bastian Riccardi via Unsplash)
Alongside viewership growth, there has been a notable increase in ad impressions, with APAC and LATAM still showing triple-digit growth while EMEA experienced a 111% rise in HOV and a 119% increase in ad impressions.(Representative Image: Bastian Riccardi via Unsplash)

C-Space comes at a time when Malayalam cinema is finding resonance in different parts and corners of India and the world thanks to the existing OTT giants like Netflix and Amazon Prime, as per Hindustan Times.

Kochi: C-Space, the first state-owned over-the-top (OTT) platform in India, is expected to be unveiled by the Kerala government next month, the report by HT further stated.

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The platform, built under the banner of the Kerala State Film Development Corporation (KSFDC) using funds from the state government, has been envisaged to provide a fillip to award-winning films, short films and documentaries as well as open possibilities for low-budget independent cinema to reach a wider audience.

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“Currently at our film festivals, the local Malayalam flicks are viewed only by the delegates. Even if they go on to be released theatrically, only people in Kerala are able to watch them. For example, the films presented at the International Film Festival of Kerala (IFFK) or those winning state awards should get a wider audience. We need to bring cinema to people, that’s our responsibility,” Shaji N Karun, national-award-winning director and chairman of KSFDC, told HT.

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