February 2024 – Page 65

Bookstrapping: The Showman by Simon Shuster

How Zelensky realised that his audience was not not Ukraine but the world, the‘Medvedchuk' factor and conflicts within Ukraine are the nuances one misses in the regular news. Also, bear in mind who Simon Shuster is, as you read the book, writes Reeta Ramamurthy Gupta. (Image source: Amazon)

As reviewed by Reeta Ramamurthy Gupta, The Showman by Simon Shuster, touches upon the dynamics of the war, raises the question between reality and perception, and a lot more.

Crisis-hit Paytm working on solutions; to operate as third-party app for UPI

In early February, a media report surfaced that the ED had begun probing into One97 Communications on suspicion of violation of foreign exchange rules. However, the firm has denied these allegations. (Image source: Amazon)

Paytm has also formed a panel headed by N. Damodaran, a former chairman of India’s markets regulator, to advise Paytm Payments Bank Ltd on compliance and regulation a day after the banking regulator criticised the lender for repeated non-compliance of rules.

HT Media records Rs 486 crore revenue in Q3; ad spends muted during festive year

In terms of print performance, revenue was flat for HT Media at Rs 283 crores and a 16 per cent growth sequentially over the prior quarter.

With the national elections around the corner and the infra push, HT Media is confident that consumer spending will pick up, and are hopeful of capitalising on the same

Zee-Sony merger saga: NCLT refuses relief for Zee shareholder Mad Man Films

The companies will also withdraw the respective Composite Schemes of Arrangement from the NCLT and inform the relevant regulatory authorities.

NCLT had granted a hearing to the plea of Mad Men Film, a Zee Entertainment Enterprises Limited shareholder seeking the execution of the terminated merger.

Exclusive: KFC India creative business on pitch; Ogilvy is the incumbent

Further, KFC India also highlighted that 'interested' agencies could comment on the LinkedIn post, and they will take a call 'if they vibe'. (Representative image by Syed Hussaini via Unsplash)

The country’s top agencies are participating in the pitch to bag KFC India’s creative mandate.

Nikhil Kamath announces Rs. 50 lakh fund to combat climate change

The episode delved into the intricacies of energy transition, emphasizing the critical role of renewable energy sources, such as solar, nuclear, and wind, in combating climate change. (Image source: Forbes India)

Nikhil Kamath along with climate pioneers such as Sunita Narain, Bhumi Pednekar, Navroz Dubash, and Mirik Gogri, announced the allocation of ₹50 lakh to a charity that pioneers combating climate change in the country.

Western Railway collaborates with Red FM for a music video

The video presents RJ Malishka documenting the residents of the city and situations across more than 5 stations of Western Railway, including places like the Western Railway Heritage Gallery at Churchgate, EMU Carshed at Mumbai Central ,Yard, and Train Management system at Mumbai Central. (Image source: (from left to right - Moneycontrol and Facebook))

The video featuring RJ Malishka is aimed at intensifying the connection between Mumbaikars and the Western Railway.

Foodpharmer aka Revant Himatsingka calls out HUL owned Kissan Jam

In a Linkedin post, Revant Himatsing highlighted the sugar ocntent in Kissan Jam, by saying, ""Kissan Jam or Sugar Jam? Kissan jam has 62.5 percent sugar!!"

Revant Himatsingka called out Kissan Jam for its sugar content.

Snacking brand Samosa Singh partners with actor Sunil Grover for its latest ad film

The one-minute commercial features Sunil Grover’s comedic timing and pleasant attitude which aligns with Samosa Singh’s brand values. The film also depicts the thrill and excitement that is accompanied by the nostalgia of childhood. (Image source: Still from the video)

This is Samosa Singh’s debut ad film presented in a humorous form.

DG Group’s Chingles gum launches an AI Prankbot, Master-Lee

Master-Lee is an AI PrankBot created to suggest harmless and amusing pranks. It is designed to aid people discover joy in simple things through unique prank ideas. (Image from the campaign)

Through this campaign, the brand has introduced an AI-bot specialised in suggesting pranks to users.