Stakeholders are expected to make a formal submission on their inputs on the consultation paper to the TRAI chairman by the end of this month.
Category: Television
E-commerce and gaming leading the show as top advertisers for IPL 2024
The top advertisers in this period are Parle Products, Sporta Technologies (Dream11), Playgames 24*7 (My11circle), Vishnu Packaging (Vimal Elaichi Pan Masala) and K P Pan Foods (Kamla Pasand Silver Coated Elaichi).
Pay TV industry demands freedom to set prices, citing OTT competition
The matter was discussed in an open house discussion that addressed issues raised in the 2023 Consultation Paper on ‘Review of Regulatory Framework for Broadcasting and Cable services’.
Free-to-Air channels on DD Free Dish spark dispute at TRAI meeting
Stakeholders argued that Prasar Bharti, as a service provider under the TRAI Act, 1997, should adhere to all regulations and orders issued by the authority.
BARC to launch new meters to measure premium households: EXCLUSIVE
Industry body BARC is planning to roll out a new premium home data measurement plan in the next 4-6 months, with 5000-6000 meters in pilot stage. “Once we get going we will measure not only linear TV but also CTV,” said BARC chairman Shashi Sinha.
User-generated content rivals OTT and traditional media in India: Accenture
According to Accenture’s annual ‘Reinvent for Growth’ report, in all scenarios presented to consumers, social media and social video platforms were consistently picked over streaming video services as the media of choice.
Will DoT and MIB clash over broadcasting control heat up in Modi govt’s third term?
The crux of the issue lies in the perceived synergy between broadcasting and the telecom/technology ecosystems.
Bob Iger’s successor search: A look at Disney’s internal candidates
FT analyzes Disney’s internal CEO candidates. The list includes Dana Walden, Jimmy Pitaro, Alan Bergman and Josh D’Amaro.
IPL 2024: Ecom-gaming and pan masala brands lead TV ad surge in first three weeks
According to TAM, the number of categories and advertisers on TV are both recording growth in IPL season 17.
Sony Pictures Networks India and Formula E announce three-year media partnership
SPNI will broadcast all races of the Championship’s tenth season on Sony Sports Network channels on television. Fans will be able to stream all practice sessions live, as well as qualifying and races this season, on SPNI’s OTT platform, Sony LIV.