In India, there are around 400 million users, ranging from 350 to 400 million and they’re all playing casual games.
Category: Gaming
Central Consumer Protection Authority issues advisory on prohibition of endorsement of online gambling platforms
The advisory has been issued in the context of proliferation of advertisements promoting anti-national illegal online gambling platforms, which are increasingly been endorsed by sportspersons and actors from the Indian film industry.
Online gaming surpassed filmed entertainment in India, touched Rs 220 billion in 2023
FICCI-EY report highlights the growing popularity of online gaming, with over 450 million gamers in India and 100 million playing daily.
SportsBaazi co-founder Puneet Dua: Just burning cash on user acquisition is a recipe for disaster
Puneet Dua, co-founder and CMO, SportsBaazi talks about marketing and media trends in gaming, GST impact on the ecosystem, and growth and importance of content in marketing RMG.