Amazon Prime Video inks 11-year global media deal with NBA

As part of the agreement, Prime Video Channels will also be the strategic partner and third-party global channels store destination for NBA League Pass, the NBA’s subscription service for streaming live and on-demand games, in the U.S. and internationally.

The agreement also includes rights to stream the NBA Finals in select years, enhancing the global reach and accessibility of NBA content.

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Paris Olympics to garner 150 million viewership on Digital, 120 million on Linear TV

Interest for IOC deals is also expected from Qatar, which wants to host the 2036 Olympics in Doha, and Saudi Arabia, which now has a 12-year deal to host the Esport Olympic Games.

Viacom18 Sports has onboarded SBI and JSW Group as co-presenting sponsors, Thums Up and Herbalife as associate sponsors, and Aditya Birla Life as the highlights partner. Other brand partners include AMFI, MRF, Bacardi Martini, Punjab National Bank, and Reliance Foundation.

X most utilised publisher to push ads on digital in Q1CY24: TAM

According to TAM Digital AdEx report, excluding Twitter, YouTube.com was the leading publisher during Q1CY24 as compared to Q1CY23. (Photo by Firmbee.com on Unsplash)

According to the TAM Digital AdEx report, the digital medium witnessed growth in ad impressions by 52 percent in the January -March’24 quarter as compared to the same quarter last year.

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ShareChat partners with JioCinema for Olympic Games to enhance user experience

Interest for IOC deals is also expected from Qatar, which wants to host the 2036 Olympics in Doha, and Saudi Arabia, which now has a 12-year deal to host the Esport Olympic Games.

Being the official digital partner for the Olympic Games, Sharechat and Moj will provide plethora of engaging content, including interviews, footage-based clips, studio content, and build-up videos, catering to a diverse and multi-lingual audience, ensuring the users stay updated with the riveting action.

Budget 2024: Govt to boost tourism, major focus on Bihar and Odisha

Budget 2024: FM Nirmala Sitharaman announced that the Vishnupad Temple Corridor (in Gaya) and Mahabodhi Temple Corridor would be supported and modeled on the Kashi Vishwanath Temple Corridor.

Budget 2024: FM Nirmala Sitharaman said the government will support the development of Nalanda as a tourist centre besides reviving Nalanda University.

Department of Posts releases beta version of DIGIPIN for feedback

The advent of DIGIPIN will mark a revolutionary step in India’s journey towards digital transformation by bridging the crucial gap between physical locations and their digital representation.

The standardised, geo-coded addressing system Digital Postal Index Number -DIGIPIN, ensures simplified addressing solutions for citizen-centric delivery of public and private services.