Brand Makers – Page 199

CashKaro ropes in Ishan Agarwal as director – brand and creative

Ishan Agarwal, who began his career with Capital Marketing, has worked in companies like Madison World, DDB Mudra Group, DA MILANO Leathers, Heads Up For Tails and Bandstand Hospitality.

Previously, Ishan Agarwal was the brand lead at HT Media.

Puneeth Bekal joins HDFC Securities as CMO and HDFC Sky as executive vice president

Prior to this, Bekal served as director - area marketing for Mastercard.

Bekal’s new role is expected to start on January 9.

‘Trivago guy’ Abhinav Kumar joins Estate Protocol as head of marketing

Abhinav Kumar is best known for featuring in ads of brands like Trivago and Paytm. He is popularly known as the 'Trivago guy' and has featured in several memes since then.

Abhinav Kumar is best known for featuring in ads of brands like Trivago and Paytm.

Pocket FM onboards Suyog Gothi as VP and India country head

At Pocket FM, Gothi's responsibilities include overseeing operations in India and implementing strategic initiatives to further strengthen the company's dominance in the market.

Prior to Pocket FM, Gothi was leading the merchant lending division at PhonePe.

GroupM hires Gurpreet Singh as head of performance

In his new position at GroupM Nexus, Gurpreet Singh will be responsible for driving a high-performance culture. He will play a pivotal role in deploying the latest technology, data, and automation solutions.

Singh joins the GroupM Nexus India from Performics – Publicis Groupe, where he held the position of managing partner.

Swiggy Instamart’s vice president Sidharth Satpathy quits

Sidharth Satpathy began his career at HP. He has also worked with companies like Hindustan Coca-Cola Beverages, Johnson & Johnson, Marico and Reckitt Benckiser.

Anirban Roy, who is currently the performance marketing head of Amazon India, will step into Sidharth Satpathy’s shoes.

Arindam Roychowdhury joins Younion as vice president – strategic growth

To expand into new markets, Arindam Roychowdhury's role will include responsibilities such as conducting market research, leveraging existing client relationships, and exploring strategic collaborations.

In his new role as VP of strategic growth at Younion, Arindam Roychowdhury will help Younion in developing growth strategies, identifying and creating strong opportunity pipelines, and fostering robust client relationships.

Oppo India CMO Damyant Singh Khanoria quits the Chinese smartphone maker

Damyant Singh Khanoria began his career at Capital Advertising, and went on to work across Mudra Communications, Adidas and Apple.

Damyant Singh Khanoria, who is Oppo India’s chief marketing officer, has quit the company, Storyboard18 can confirm.

CXO Moves: Exec appointments across Unilever, Mastercard, PepsiCo, The Coca-Cola Company, Kia and more

Get the full picture on people and their moves on the corporate jungle gym in CXO Moves. (From left to right: Sagar Sharma, Krishnan Sundaram, Virginia Sharma and Poornima Sharma)

Executives move in the world of brands and agencies.

Snap-take: Death of third-party cookies and impact on marketers

If the Privacy Sandbox from Google does not meet these two requirements, it has totally failed in offering an alternative in their own ecosystem, after they have deprecated the third-party cookies. (Representative Image: Vyshnavi Bisani via Unsplash)

On January 4, 2024, Google introduced a Tracking Protection Tool, for one percent of Chrome users, which restricts third-party cookies.