Brand Makers – Page 180

Domestic two-wheeler industry to witness double-digit revenue growth next fiscal: Hero MotoCorp CEO Niranjan Gupta

The newly launched offerings include personalized and hybrid learning experiences, conducted by leading industry experts. (Image source: Moneycontrol)

The country’s largest two-wheeler maker, which reported a total income of Rs 10,031 crore in the October-December quarter this fiscal, also expects the entry-level segment to do better going ahead.

Parle bats on cricket craze again: Extends CCL partnership for 10th season

The newly designed team jersey will sport Kay Beauty on the front, with EaseMyTrip on the back of the jersey.(Representative Image: Alessandro Bogliari via Unsplash)

The brand has launched a 12th man contest, offering customers an opportunity to be a part of CCL teams along with the actors and the players.

CXO Moves: Exec movements across McDonald’s, Ogilvy, VML, OpenAI, Genpact, HMD and more

Get the full picture on people and their moves on the corporate jungle gym in CXO Moves. (From left to right: Andrej Karpathy, Sunil Gupta, Vikas Gupta and Priya Rege Jaggi)

Executive moves in the world of brands and agencies.

Bookstrapping: Never Not Working by Malissa Clark

As per the Bookstrapping insights put down by Reeta Ramamurthy Gupta, she highlights, "The funny part is that even though workaholism leads to serious, negative physical and mental effects, the workaholics believe themselves to be immune from it; just like other patterns of addiction. But the science doesn’t lie." (Image source: Amazon)

The author Malissa Clark, an associate professor of industrial and organisational psychology at the University of Georgia, says in the book, that “workaholism, is the only socially acceptable-dare I say, respected-addiction.”

Don’t take your designation too seriously, says Mayur Hola of Culinary Brands

Prior to Culinary Brands, Hola served as senior vice president - global brand at OYO.

“If you have enough things that interest you, it will reflect in every part of your life, be it personal or professional, and just make you that much more interesting,” said the chief marketing officer (CMO) of the food and beverage brand.

Carlsberg India appoints Vandana Kapur as vice president – human resources

Vandana Kapur, with a career spanning over 22 years si experienced in corporate, consulting, and entrepreneurial roles.

At Carlsberg, Vandana Kapur will focus on organization effectiveness, talent management, and strengthening of our DE&I, amongst other critical responsibilities.

Govt to curb misleading ads by coaching centres; readies guidelines

The proposed overhaul of these laws comes amid a surge in applications from non-governmental organizations, trade bodies, and private firms seeking permission to use terms like “India,” “Commission,” “Corporation,” and “Bureau” in their names.

There was a consensus that the Central Consumer Protection Authority should come up with guidelines for the prevention of misleading advertisements in the coaching sector.

Sintex announces associate sponsorship deal with Women’s Premier League

The ICC Women's T20 World Cup 2024 is to be exclusively broadcast on Disney Star Network and Disney+ Hotstar, and will feature 10 teams competing in 23 matches over 17 days in UAE. (Representative Image: Pickled Stardust via Unsplash)

Sintex joins Women’s Premier League as associate sponsor for four years, aligning with their brand values and promoting women’s empowerment in cricket.

VLCC elevates Vikas Gupta to managing director and group CEO

In his new capacity, Vikas Gupta will continue to lead the company's strategic direction, focusing on driving overall business growth by leveraging technology and prioritizing customer-centric approaches to introduce the finest beauty and skincare products to the Indian market.

Vikas Gupta was appointed Group CEO of VLCC in April 2023.

Impresario’s Divya Aggarwal on SOCIAL going hyperlocal and catering to GenZ

In an interview with Storyboard18's Indrani Bose, Divya Aggarwal, Impresario’s chief growth officer, spoke to Stoyboard18 about SOCIAL's hyperlocal strategy, targeting Gen Zs and more

Divya Aggarwal, chief growth officer, Impresario spoke about how Impresario also plans to expand not just to new cities and towns but also in places they already have a presence.