Nykaa appoints senior leaders across marketing, tech, business and legal

In the marketing and customer growth segment, the company has hired Sudhansh Kumar, who will lead performance marketing while Priya Bellubbi would lead customer lifecycle management. Suchita Salwan, co-founder and CEO, LBB (acquired by Nykaa) will lead the content division.

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  • Storyboard18,
| April 25, 2023 , 4:13 pm
The Indian government aspires for the country's space sector to account for 9 percent of the global industry by 2030.
The Indian government aspires for the country's space sector to account for 9 percent of the global industry by 2030.

Beauty e-tailer Nykaa on Tuesday announced a slew of appointments across technology, finance, business, and marketing. The new leaders will join existing leadership, now comprising over 50 leaders, and will be instrumental in driving the company’s growth agenda forward, a statement from the company states.

Falguni Nayar, founder and CEO, Nykaa, “With a common entrepreneurial ethos and mindset, this leadership team is well poised for success as the Nykaa ecosystem expands in scope and scale.”

In the marketing and customer growth segment, the company has hired Sudhansh Kumar, who will lead performance marketing while Priya Bellubbi would lead customer lifecycle management. Suchita Salwan, co-founder and CEO, LBB (acquired by Nykaa) will lead the content division.

Kumar comes with over a decade of experience across Myntra, Hotstar and J&J. His last assignment was at Livspace where he was heading growth and e-commerce.

They bring with them diverse knowledge and experiences of over 40 years between them across digitally led organisations, including Amazon, Myntra, Livspace, Hotstar and LBB. The company said that these new roles reflect Nykaa’s commitment to customer-centric marketing strategies that drive growth and loyalty.

Nykaa has also made hiring across technology and product. Rajesh Uppalapati has joined as the chief technology officer. He joins Intuit and has also worked with Amazon where has spent 20 years across different roles and geographies.

Abhishek Awasthi, Eswar Perla, Dhruv Mathur and Amit Kulshrestha have joined the existing technology leadership team. With a collective experience of over 60 years between them across organisations such as Walmart, Amazon, Magicpin and LBB, they take on key roles in product and engineering, helping to drive innovation and growth across the company’s digital platforms.

In the Business and Revenue vertical, Vishal Gupta, with over 27 years of experience at Unilever has extensive experience across geographies and BPC categories. In his role as the head of Beauty Consumer business at Nykaa, he leads innovation, brand building, growth and profitability for the business. He will also lead Superstore By Nykaa, the eB2B distribution business. He will spearhead the next leg of growth for these two strategic and high growth businesses.

Dr. Sudhakar Y Mhaskar leads innovation at Nykaa’s Consumer Business as the chief R&D and quality officer. He brings rich experience of over 30 years across Unilever and Marico, with expertise in new product development including packaging, consumer insights, quality, and technical regulations.

Shailendra Singh, with over 16 years of experience at Unilever, supports the beauty ecommerce business in the category and brand management function.

Leading finance is P. Ganesh, as Nykaa’s chief financial officer. He brings with him over 27 years of diverse experience in Financial Reporting, Business Finance, Taxation, Investor Relations, Banking, M&A and Corporate Law, serving as the CFO across companies such as TAFE Group, Pidilite Industries, Godrej Group, Glenmark Pharmaceuticals.

With over 25 years of experience across diversified sectors, at organisations such as Vodafone Idea, Shaadi.com, Ultratech Cement, Viacom18, Sujeet Jain is the company’s chief legal & regulatory officer. He leads the legal, company secretarial, compliance & regulatory functions.

T.V. Venkataraman, with over 25 years of experience across companies such as Ashok Leyland, Flipkart, & Aditya Birla Group, joins the team, responsible for the Internal Audit & Risk Management charter.

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