Roopam Garg, chief executive officer, Dentsu X, has put in his papers. He is expected to move on from the organisation around August. He joined Dentsu in 2017. Storyboard18 reached out to Garg for comments but did not receive any response until the filing of this story.
Garg was made the CEO of the agency in September 2021, after Divya Karani was given a South Asia-based role. Karani quit the company in March 2023.
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Garg has over two decades of experience in advertising. Prior to this, Garg held senior leadership roles in Publicis Groupe Vietnam and ZenithOptimedia Group India.
Dentsu in India is facing people problems since 2021. Since then, the Indian unit of Dentsu Group Inc has been rocked by a series of senior-level exits, deepening turmoil at the advertising company. Dentsu lost two major media accounts this year. In March, Dentsu lost Maruti Suzuki’s Rs 1200 crore media account. In May, the agency lost Reckitt Benckiser’s Rs 1600 Cr media business.
However, over the last few months, Dentsu in India is making significant changes and has rejigged its leadership to script a turnaround. In March 2023, the agency appointed Harsha Razdan as chief executive for its South Asia office. This post was vacant since the sudden exit of its former CEO, Anand Bhadkamkar, who quit in September 2021. In the same month, when Karani decided to move on from Dentsu X, the agency immediately elevated Anita Kotwani. She is now the CEO of media for South Asia.
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