Gaurav Jeet Singh, who led Meta as head – agency business, has been elevated to the position of Director – Agencies & VC Partnerships, India.
Singh began his career as a sales officer at Loreal and went on to work across Unique Transport, and Unilever.
As the marketing manager at Unilever, he drove category growth and was responsible for the brand P&L. He disrupted the Water Purifier category with digital media deployment and differentiated retail presence.
As he moved up the ranks and held the position of general manager – media, South Asia, his mandate was to buy and deploy one of the largest media investments in the world to drive business and brand growth across brands and categories at Unilever.
The remit included digital and traditional media to drive business across DTC, Ecommerce and Offline platforms (Online and Offline media driven sales), through performance marketing and reach based media deployment depending on the brand’s business objectives.
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