Roberta Cavalcante was recently elevated to the position of marketing director at Comscore, where she will now oversee the APAC, EMEA, and LATAM regions. She was previously the senior marketing manager for the EMEA and APAC regions at Comscore.
Her responsibilities include managing the marketing budget, leading cross-functional teams, and developing marketing strategy.
Cavalcante has worked across Zuni, Vivo, and Denison Brazil.
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