Tasmayee Laha Roy – Page 14

Mr Beast’s ‘Beast Games’ set to make TV history with Prime Video deal

Jimmy Donaldson is a YouTube creator, entrepreneur and philanthropist known as ‘MrBeast. In November 2022, he became the most subscribed YouTube creator worldwide and now has over 244 million subscribers.(Image source: Prime Studios)

MrBeast will host and executive produce the show, which will exclusively debut on Prime Video in over 240 countries and territories globally.

Karnataka Milk Federation eyes cricket sponsorship at T20 World Cup, floats tender

Looks like the Nandini- Amul is taking a new turn with Nandini debuting on the cricket pitch. (Image: KMF Instagram)

As per reports, KMF has released a tender, seeking proposals from companies interested in showcasing the Nandini logo on the primary arm sleeve of one or multiple teams participating in the ICC T20 World Cup 2024.

Supreme Court summons Baba Ramdev and Patanjali MD over misleading ads case

“You have not covered yourself with glory. You will have to explain how you can decide what we can do,” the apex court informed the IMA’s lawyer.

This comes as part of ongoing proceedings where the Supreme Court previously issued a contempt notice against Patanjali Ayurved for persisting with misleading advertisements regarding medicinal cures.

ZEE-SAT hearing today: What to expect from Zee Entertainment’s Subhash Chandra case

Under the Insolvency and Bankruptcy Code (IBC), 2016, RPs are appointed by the tribunal to carry on the financial affairs and process the claims against a person admitted to the insolvency resolution process.

During the last hearing on March 14, SEBI informed SAT that Subhash Chandra, the Chairman of the Essel Group, had concealed crucial details in the alleged fund diversion case involving Zee Entertainment Enterprises.

Elections 2024: Political advertisers supercharge TV News AdEx growth; to grow by over 85 percent

BARC has constantly been trying to make TV audience measurement more holistic. They already have close to 55000 home panels after adding 25000 new panel homes to their existing roster.

Television take the lion’s share, close to 50 percent, of total ad spends in the 2024 Lok Sabha Elections. 50 percent of media spends goes to news channels across languages.

Havas Media India partners with KlugKlug to elevate influencer marketing for brands

The report states that marketers should collaborate with agencies that prioritize authentic, data-driven influencer strategies, offer real-time monitoring and insights, and prioritize brand safety. (Representative Image: Laura Chouette via Unsplash)

The solutions offered by KlugKlug for Havas Media Network India include empowering the agency with the possibility to build influencer affiliate programmes by using KlugKlug’s affiliate features. Additionally, the partnership includes advanced geo-filters that enable Havas to gain access to 400+ tier 2 and 3 cities with regional and vernacular influencers.

IPL 2024: Dream11 targets big growth with new campaign; can it repeat last year’s 55 mn user haul?

"While there might be a brief lull after the World Cup, cricket consumption, particularly T20s, shows no signs of slowing down. Viewership numbers suggest a strong season ahead,"said Mudaliar

Dream 11 just launched the ‘Team Se Bada Kuch Nahi’ campaign for IPL 2024, featuring a long line of celebrities from Rohit Sharma to Suneil Shetty. Together with another campaign starring Varun Dhawan and Kareena Kapoor, Dream11 hopes to add new users while hyper-engaging existing ones on the fantasy platform.

Prasar Bharati gets new chairman: Navneet Kumar Sehgal

The appointment was made based on the recommendation of a Selection Committee established under the Act.

Sehgal’s term will commence upon assuming office and last for three years, or until he reaches the age of 70, whichever comes sooner.

Zee shareholders approve appointment of independent directors

Zee Ent recorded a 61 percent spike in net profit to Rs 209.5 crore between July and September quarter

Uttam Prakash Agarwal, Shishir Babubhai Desai and Venkata Ramana Murthy Pinisetti appointed as independent directors of the Zee Entertainment for the first term of three years .

SEBI accuses Subhash Chandra of concealing details in Zee fund diversion case: Reports

The proceedings at SAT are set to resume on March 19. (Image source: Moneycontrol)

As per an August 14 SEBI order, Chandra and Goenka was barred from holding the position of a director or a KMP (Key Management Personnel) in Zee Entertainment Enterprises Ltd, Zee Media Corporation Ltd, Zee Studios Ltd. (wholly owned subsidiary of Zee Entertainment Enterprises Ltd.); Zee Akaash News Pvt Ltd (wholly owned subsidiary of Zee Media Corporation Ltd.).