During a stakeholders’ consultation meeting, chaired by Ashwini Vaishnaw, Minister for Railways, Information and Broadcasting, Electronics & Information Technology, broadcasters suggested that Prasar Bharati and DD Free Dish restrict itself to DD channels to educate the masses. The cable TV industry has also raised various objections including advertising time on Pay TV channels.
Author: Akanksha Nagar
15-20 seconds ads were the most utilised commercials during ICC T20 WC 2024: TAM
According to the latest report by TAM Sports, ad volumes per match during ICC T20 WC 2024 saw a growth of 38 percent over ICC T20 WC 2022.
HUL to sell water purification business Pureit to A.O. Smith for Rs 601 crore
The FY24 turnover of the water purification business, which is part of its overall home care arm, was recorded at Rs 293 crore– less than one percent of HUL’s turnover.
Global smartphone market grows 6% in Q2 2024; Vivo tops sales chart in India
According to a Counterpoint Research report, globally, Samsung retained the top spot in terms of the total volume sold, Apple’s volume declined marginally year-on-year and Xiaomi grew the fastest among the top-five OEMs. Vivo took the top spot in the world’s two biggest smartphone markets – China and India.
LS Digital enters Australian market with a new office in Melbourne
The integrated digital business transformation company, LS Digital, aims to empower local businesses to achieve their business transformation goals, enhance customer experiences, and drive sustainable growth in the new market.
DoT’s Robert Ravi takes charge as CMD at MTNL, Purwar denied extension
As Pravin Kumar Purwar’s tenure as the Chairman and Managing Director (CMD) of BSNL, MTNL, and BBNL ends on July 14 without an extension, Robert Jerard Ravi has been appointed as the new CMD for a six-month period.
Prasar Bharati invites applications for allotment of vacant MPEG-2 slots of DD Free Dish
The applications are for the period from July 24, 2024 to March 31, 2025 and will be invited through 79th e-auction process on July 16th.
Advertising codes for linear, on-demand broadcasters to vary under new draft Broadcasting Services Bill
In its meeting with the stakeholders on July 9th, the Ministry of Information and Broadcasting revealed new provisions being added to the draft Bill. This includes exemption of OTT and digital news broadcasters from criminal penalties for failure to notify the government upon surpassing the statutory threshold.
PM Modi emphasises importance of newspapers in journey to ‘Viksit Bharat’
Underlining the role of newspapers and magazines in the next 25-year journey, the Prime Minister said that the media is not a mute spectator of the conditions of the nations but plays a major role in changing them.
Think tank on food policy urges celebs to check products’ nutrition value before endorsing
In its recent report ’50 Shades of Food Advertising’ report, Nutrition Advocacy in Public (NAPi) has requested celebrities to check dietary guidelines and thresholds for “Nutrients of Concern” before advising celebrities to endorse such products.