Akanksha Nagar – Page 28

FMCG cos dumping near-expiry products through quick-commerce: AICPDF

By prioritizing inclusive development—supporting disadvantaged groups, youth, farmers, and women—the budget strengthens purchasing power, further stimulating market demand. Additionally, initiatives aimed at boosting farm productivity, manufacturing, and exports—such as a national mission for high-yield crops and subsidized credit for farmers—will fortify supply chains and optimize input costs, ensuring long-term sectoral growth.

All India Consumer Products Distributors Federation (AICPDF) has said that this trend threatens the stability of small and medium retail businesses and also consumer safety.

Information & Broadcasting Ministry seeks agency to design, develop AI/ML-based integrated dashboard

The parliamentary committee on 'Communications and Information Technology', chaired by Nishikant Dubey, is scheduled to meet on February 13.

The Ministry of Information and Broadcasting plans to deploy an integrated dashboard, an AI/ML-powered solution that will analyse recent news stories to forecast emerging trends.

EXCLUSIVE: News bulletins on private FM radio delayed; conflict over content regulation

The original deadline for submitting applications was November 15, 2024.

To be a ‘responsible’ medium, Centre wants private FM players to only broadcast news capsules that are shared or authorised by the government. The crippling sector, however, demands otherwise—for better listenership and revenue streams.

Radio players increase ad inventory instead of pushing for rate hike to stay afloat

Given the current challenges related to reserve prices and operational costs, experts say the auction is more about survival than growth for the radio players. (Image source: Moneycontrol)

Radio players are hoping to manage a 8-10% growth in adex this year amidst many continue to drop ad rates and offer rebates.

Vivo tops smartphone shipments record in Q3 ’24 due to festive season

Generative AI (Gen AI) was familiar to 32% of the respondents in the survey conducted by Counterpoint Research. (Image source: Moneycontrol)

Driven by the ongoing trend of premiumisation, smartphone shipments in India were the highest-ever (up 3% YoY) in Q3 2024, according to Counterpoint’s smartphone tracker report. vivo reclaimed top spot with 19% shipment share, followed by Xiaomi with 17%.

Two lakh kirana stores forced to shut down due to rise of quick-commerce: AICPDF

AICPDF alleged that the quick commerce platforms operate dark stores to bypass inventory regulations and engage in predatory pricing and monopolistic behaviour. (Image courtesy: Moneycontrol)

All India Consumer Products Distributors Federation (AICPDF) has claimed that an estimated two lakh kirana stores have shut down in the last year because of the rapid expansion of quick commerce along with the economic slowdown.

Truecaller urges TRAI to allow telcos to work with third party apps to curb spam: report

Truecaller has also urged TRAI for clear definitions for fraud calls and messages. (Image source: Moneycontrol)

In its suggestions to the Telecom Regulatory Authority of India (TRAI) to regulate spam, Truecaller asked to allow telcos to work with third-party apps for AI-enabled spam solutions.

High costs and limited returns- Ad spends on LinkedIn likely to go down 20%

LinkedIn’s CPM rates in India are up to 15-20% higher than other social media platforms. (Image source: Unsplash)

Brands are rethinking their advertising investment in LinkedIn ads as CPM rates on the platform have more than doubled in the past two years. The rates currently stand at 15-20% higher than other social media platforms.

FMCG advertisers spent more on digital and radio in H1 ‘2024

HUL slashed the ad spending by 14.8% in Q2 (Photo by Daria Volkova on Unsplash)

FMCG ad volumes on TV and ad space in print individually saw a 6% decline each in the first half of 2024 over the last year, as per TAM AdEx report.

MeitY warns social media cos to remove hoax bomb threats or else be held liable

This measure is part of a broader strategy by Albanese's center-left Labor government to tackle the growing influence of technology giants, which have been linked to a rise in misinformation and mental health issues among young people.

The Ministry of Electronics and Information Technology (MeitY)’s advisory also asked social media platforms to provide information on the matter to law enforcement agencies within 72 hours.