IPG partners with Adobe to facilitate content creation for brands and marketers

While 77% discover new brands via social media and 81% use it to seek reviews before purchasing, concerns persist; 76% worry about privacy and data sharing, underscoring the need for stringent privacy measures. (Representative image via Unsplash)

By uniting top-tier partner technology with proprietary data, IPG’s engine supercharges content, experiences, and commerce, at scale.

Star India and Novi Digital merger hearing postponed by NCLT to March 27

The NCLT on Feb 9, rejected the IPRS’s plea questioned the legality of the arrangement between Star India and Novi Digital Entertainment. (Representative Image: via Unsplash)

Earlier, the hearing had been set to February 21 after the IPRS told the NCLT that its plea against the February 9th order was being held in judgement by the NCLAT.

NBDSA takes action against TV channels for violation of Code of Ethics & Broadcasting Standards

The committee invited three industry organizations: the Central Board of Film Certification (CBFC), the Indian Motion Picture Producers' Association (IMPPA), and the Motion Picture Association (MPA).

The body also noticed violations of policies regarding hate speech, running programs with anchors, and reporting of situations without the use of communal narratives.

OTT originals in regional languages growing; will reach 50 percent of all OTT originals in 2024: Sanjay Jaju, MIB Secy

Initially the coverage of DD Free Dish was limited to Himachal Pradesh, Chhattisgarh, Karnataka, Madhya Pradesh, Rajasthan, Uttaranchal, North East Region and Gujarat i.e., where the percentage of TV broadcasting services coverage was below national average. At present, coverage of DD Free Dish services is throughout the Indian territory except Andaman and Nicobar Islands.

At the India Digital Summit 2024, Sanjay Jaju, secretary at the Ministry of Information and Broadcasting, Government of India, also stated that over 200 films were released on the digital platforms in the last year, including 75 films which were released directly on the digital platform without a theatrical release.

Reliance and Disney deal: A media and ad powerhouse emerges in India

According to Elara’s analysis, the merger may result in improved profitability for the combined entity as there may be a reduction in employee cost, production cost and marketing costs on the TV side and content costs, particularly on the OTT side, which could contribute to a more sustainable path to profitability over the medium to long term. (Image source: Moneycontrol)

Post the merger, the combined entity will command a TV, advertisement, TV subscription (excluding distributors/DTH/MSO revenue) and Total TV market share of 40 percent, 44 percent and 42 percent respectively.

Reliance’s video streaming ambitions to get a boost with Hotstar-JioCinema combine

The merged entity will have a valuation of Rs 70,352 crore ($8.5 billion) on a post-money basis. Reliance Industries will own a controlling stake in the entity and will invest Rs 11,500 crore ($1.4 billion) for its growth strategy. (Image source: Moneycontrol)

Analysts expect the deal to boost Reliance’s position in the country’s fiercely competitive video streaming sector.

Experts decode impact of Reliance-Disney mega $8.5 billion media joint venture

Reliance Industries has also assured that there would be no adverse impact on competition, as a result of the merger.

Reliance Industries Ltd (RIL) and The Walt Disney Company on Wednesday announced the merger of their India TV and streaming media assets, creating an $8.5 billion or ₹70,000 crore entertainment behemoth with RIL holding a controlling stake with over 63% of the combined entity.

Reliance Industries and Disney JV to create media behemoth: 10 big takeaways

According to Elara’s analysis, the merger may result in improved profitability for the combined entity as there may be a reduction in employee cost, production cost and marketing costs on the TV side and content costs, particularly on the OTT side, which could contribute to a more sustainable path to profitability over the medium to long term. (Image source: Moneycontrol)

The joint venture has been valued at Rs 70,352 crore ($8.5 billion). RIL will be injecting Rs 11,500 crore ($1.4 billion) into the venture to support the growth strategy.

Sony officially pulls out of $10 billion Zee merger: Reports

In his new role, Janakiram will now report to Rajesh Kaul, Chief Revenue Officer of Distribution & International Business and Business Head of Sports Cluster.

While reports of a revived Zee-Sony merger surfaced a fortnight back, Zee denied any such developments.

Reliance’s Viacom18 signs a binding agreement with The Walt Disney Company

The combined entity will have lucrative sports properties which not only include premium cricket IPs like Indian Premier League (both TV and digital), ICC cricket tournaments (both TV and digital) but also other major sporting events like Wimbledon and Pro Kabaddi League.

The agreement, which would see the businesses of Viacom18 and Star India combined, would value it at Rs 70, 352 crore on a post money basis.