Fast-Five – Page 7 – storyboard18

Govt’s new rules for surrogate ads | India’s customer experience crisis | Hummel enters Indian esports scene

The consultative process of forming the guidelines for surrogate ads though began in February this year, there has only been a tentative timeline for it to be made public, and has been under consulting process ever since. (Image source: Unsplash)

Storyboard18 brings you top five news updates from the world of advertising, marketing and business of brands.

MIB asks for extension on SDC affidavit | Manu Bhaker endorsement fee surge | HUL’s Rohit Jawa on rural market

Storyboard18 brings you top five news updates from the world of advertising, marketing and business of brands.

Paris Olympics to garner 150 million viewership on Digital | News influencers to be called ‘digital news broadcasters’

The growth in the sponsorship and brand deals has been significant since the Tokyo Olympics 2020, which took place in 2021 due to COVID-19 pandemic. (Image source: Unsplash)

Storyboard18 brings you top five news updates from the world of advertising, marketing and business of brands.

MIB to explore deeply on health as a sector for SDC | BMC’s new OOH advertising policy could do more harm than good

According to recommendations made by industry stakeholders, food companies which fall under the purview of Food Safety and Standards Authority of India (FSSAI) will need to acquire an SDC to advertise on any medium. (Image source: Unsplash)

Storyboard18 brings you top five news updates from the world of advertising, marketing and business of brands.

Union Budget 2024 announcements | TRAI must pivot to market-led regulation for broadcasting sector

FM Sitharaman on Tuesday presented first budget of Modi govt 3.0. (Image source: Moneycontrol)

Storyboard18’s FAST-FIVE bring you top five news updates from the world of advertising, marketing and business of brands.

Radio sector demands GST revision | India’s last female esports roster shut

The rollout is also expected to create new job opportunities and promote local dialects and culture, supporting the government's 'vocal for local' initiative.

Storyboard18’s FAST-FIVE bring you top five news updates from the world of advertising, marketing and business of brands.

MIB, industry stakeholders discuss unified content rating system for digital platforms | Media.Monks rebrands as ‘Monks’

During a roundtable which was chaired by Ashwini Vaishnaw, Minister for Information and Broadcasting, industry stakeholders emphasised on the need of the rating system.

Storyboard18 brings you top five news updates from the world of advertising, marketing and business of brands.

Stakeholders to meet MIB on July 19 to brainstorm on SDC: Breaking | DD Free Dish pushes to double subscriber base; to focus on premium households

With an aim to ensure ensure responsible digital advertising, MIB had launched the Digital Advertisement Policy in November, 2023.

Storyboard18 presents top five news updates from the world of advertising, marketing and business of brands.

Broadcasters question Prasar Bharati’s role in the private sector | Can PR agencies stop their decline into obsolescence?

(Source: Unsplash)

Storyboard18 brings you top five news updates from the world of advertising, marketing and business of brands.

GCPL looks for advertising opportunities in gaming and esports IPs | Prasar Bharati invites applications for allotment of vacant DD Free Dish

During the launch of India’s first indigenous mosquito repellent molecule, Renofluthrin based product - GoodKnight Vaporizer, Ashwin Moorthy, Chief Marketing Officer of GCPL, spoke to Storyboard18 about the brand's plan to invest in gaming and esports as a segment and GCPL’s marketing and advertising strategy for recently acquired RCCL products.

Storyboard18 brings you top five news updates from the world of advertising, marketing and business of brands.