GCC boom positions India at core of global ad ops | MIB to accelerate AVGC-XR sector growth | Gig workers struggle under arbitrary review systems

Global Capability Centres is an opportunity for Indian talent to work on global mandates, expand skillsets, and elevate the perception of Indian advertising as globally competent, (Representative image by George Kedenburg III via Unsplash)

Storyboard18 brings you top five news updates from the world of advertising, marketing and business of brands.

Why marketing vets & startups break up | Piyush Pandey’s big break | “Bent, Not Broken”

For marketers, besides the fast pace, relative lack of structure, and the rapidly shifting sands of some startups, they often have to contend with more-than-anticipated funding and people  constraints, said leadership advisor Gauri Padmanabhan. (Image Source: Unsplash)

Storyboard18 brings you top five news updates from the world of advertising, marketing and business of brands.

Maharashtra eyes licensing for online gaming | Prada to acquire Versace in €1.25 Billion deal | Digital grabs 63% of ecomm ad spends in 2024

Maharashtra’s bold move also shines a light on a deeper structural issue: India’s fragmented regulatory ecosystem. Multiple states are now looking to regulate online gaming industry including Tamil Nadu and Karnataka.

Storyboard18 brings you top five news updates from the world of advertising, marketing and business of brands.

PM Modi on WAVES | Multiplex chains’ ad revenue rises | AI blurs influencer authenticity

At the Summit, Modi outlined his vision for Viksit Bharat, emphasizing inclusive development, economic resilience, and digital empowerment. He also highlighted India’s rapid strides in infrastructure, healthcare, and innovation, calling it a decade of decisive transformation. PM Modi reaffirmed the government's commitment to building a self-reliant, future-ready nation by 2047. (Image Source: Firstpost)

Storyboard18 brings you top five news updates from the world of advertising, marketing and business of brands.

Sir Martin Sorrell predicts a new era of smarter advertising | Can creator-led brands go the distance? | SC to hear ₹2.5 lakh crore online gaming tax

The Executive Chairman of S4 Capital, Sir Martin Sorrell is no stranger to the seismic shifts in the global market. Speaking about the Donald Trump's tariff policy, he outlined how a decision made in the Rose Garden in White House could very well reshape the very foundation of modern advertising.

Storyboard18 brings you top five news updates from the world of advertising, marketing and business of brands.