Month: November 2023

IBLA Jury Meet: The best is yet to come for India, according to Hindustan Unilever CEO Rohit Jawa

According to Jawa, India cannot focus on a few quarters of inflation, deflation, because that's really a small sliver in the larger arc of the country's trajectory. "We are very, very as Hindustan Unilever, very optimistic, we have been here 90 years, and we have seen this our business and our country, go from strength to strength, and I think the best is yet to come." (Image source: CNBC-TV18)

Manny Maceda, CEO, Bain & Company, Chair, India Business Leaders Award (IBLA) Jury. Maceda was speaking at the IBLA Jury meeting alongside other IBLA Jury members such as Standard Chartered Bank’s Zarin Daruwala, Mahindra Group’s Anish Shah, Federal Bank’s Shyam Srinivasan, HUL’s Rohit Jawa etc.

Creator Economy Summit: Finfluencers self-policing as a community will be ideal, says SEBI official

The average age of finfluencers is 31 years, with 60% under 29. Instagram is the most popular platform, followed by YouTube. 100% of the influencers are on Instagram followed by 84% on YouTube and 80% on LinkedIn. This also suggests that many influencers are present on more than one platform.(Representative Image: Towfiqu barbhuiya via Unsplash)

SEBI whole-time member Ananth Narayan asked the finfluencers to help identify the snake oil sellers and help make regulations better.

We view smartwatches as an additional consumption category: Timex India’s Chhabra

Deepak Chhabra, managing director, Timex India, stated, "As a digital-first organisation, our campaign strategically blends traditional and digital channels to reach both customers (sellers) and consumers (buyers) effectively. Approximately two-thirds of our budget is allocated to digital platforms, including social media, PR and influencers, while the remaining one-third targets traditional channels like TV and outdoor advertising."

The brand is shifting its focus to the aspirational segment and recently launched a new campaign with Ananya Panday as its new face.