Trendyol, a Turkish brand owned by Alibaba, is going to remove its merchandise from e-commerce companies Reliance owned Ajio, and Nykaa. Trendyol will sell its merchandise exclusively only on Myntra, stated an ET report. The Turkish brand has had a successful run on Myntra and the officials, as stated by a source in ET report, want to be focused on just one platform for expansion.
Since the second half of 2022, Trendyol has bee available on Myntra. Its presence has been witnessed on other platforms since a few years.
Three days ago, reports surfaced that the Turkish e-commerce company is looking to open up both its domestic and international markets, to Ukrainian brands thus paving the way for the expansion of its international footprints.
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