Two-thirds of viewers willingly watch ads if it means receiving free, high-quality content: Amagi report

The committee invited three industry organizations: the Central Board of Film Certification (CBFC), the Indian Motion Picture Producers' Association (IMPPA), and the Motion Picture Association (MPA).

APAC is the only region that shows a three-digit growth in both analyses (Q3 2022 vs. Q3 2023 and Q4 2022 vs. Q4 2023) across HOV (145 percent in Q3 and 130 percent in Q4) and ad impressions (281 percent in Q3 and 352 percent in Q4).

Saudi Arabia gets its first alcohol store; set to open in Riyadh

Strategic International Brands are in very strong growth, notably Jameson, Absolut and The Glenlivet. The company also saw Good growth on Seagram’s whiskies. Pernod Ricard sait it expects strong growth in H2. (Representative image by Adam Wilson via Unsplash)

Saudi Arabia to introduce its inaugural alcohol store in Riyadh, exclusively to cater to non-Muslim diplomats. This shift comes as part of the Vision 2030 initiative.

Rolls-Royce launches its luxury EV Spectre in India at a starting price of Rs. 7.5 crore

Rolls-Royce's determined vision includes transitioning to an all-electric vehicle collection by the end of 2030. (Image sourced via Rolls Royce website)

The Spectre, which was unveiled at a launch event in South India, attracted attendees with a striking ‘Chartreuse’ (greenish-yellow) colour that added another layer of distinction to its presence.

Advertisers were never too excited about the Zee-Sony merger, say media planners

The Singapore International Arbitration Center is the first Asian arbitration institution to offer this process and has received over 130 applications since 2010 for the appointment of an Emergency Arbitrator. (Image source: Moneycontrol)

Advertisers were never too excited about the merger and media buying firms anticipated limited ad revenue boost, say industry executives.

Zee approaches NCLT post Sony’s merger termination notice

In August 2023, SEBI passed an interim order against promoters Subhash Chandra and his son Punit Goenka, barring them from holding any directorships in listed companies, over allegations of funds siphoning. (Image source: Moneycontrol Hindi)

Zee has also initiated legal action in arbitration proceedings at Singapore International Arbitration Centre.

WWE exclusively moves to Netflix in $5 billion deal

In India, Sony Pictures Networks holds the television and streaming rights for WWE. (Images sourced via Twitter (X) handles)

World Wrestling Entertainment (WWE) has signed a $5 billion deal with Netflix, which will stream WWE’s Raw exclusively in the United States, Canada, the United Kingdom, and Latin America beginning January 2025.

Delhi High Court stays ASCI ruling that prevents Kent from using ‘Kent deta hai sabse shudh paani’ tagline

Justice Pratibha Singh saw that Kent had been using the tagline for the last 15 years. Furthermore, exaggeration and puffery were normal in advertising. (Representative Image: Mikhail Pavstyuk via Unsplash)

The ASCI passed the order on December 29, 2023 after realising that Kent’s claim was without any supporting data. The complaint was filed by TTK Prestige.