ASSOCHAM appoints Gaurav Ramdev as co-chair of National Council on branding & marketing

Ramdev has worked for brands like Coca-Cola, Britannia, ITC & Razorpay and now he is the chief marketing officer and part of the leadership team at Protean eGov Technologies Ltd., a publicly listed pioneer and technology leader in population-scale Digital Public Infrastructure (DPI).

Under the new leadership of Sanjay Nayar, President, ASSOCHAM, and Puneet Das, the Chairperson of the Council of Branding & Marketing, GRamdev will collaborate with industry leaders to drive strategic initiatives and foster innovation in branding and marketing.

The Coca‑Cola Company’s Arnab Roy to take over as president of the Coca‑Cola global category

Roy will succeed Selman Careaga, who began a new role June 1 as president of the company’s ASEAN & South Pacific operating unit. Roy will begin his new duties Sept. 1, reporting to Manolo Arroyo, executive vice president and global chief marketing officer.

Arnab Roy was named president of the Coca‑Cola global category in June this year. Roy will begin his new role on September 1, reporting to Manolo Arroyo, executive vice president and global chief marketing officer.

Lenovo elevates Kunwarbir Singh to senior global marketing manager

In his previous role, Kunwarbir Singh was responsible for growing the PC Gaming segment and burgeoning Ecomm play as a channel in value delivery, while building inroads for creation of the tablets and smart devices category in the consumer tech space for the sub continent market.

Prior to this, Kunwarbir Singh was Lenovo India’s marketing manager.

Global digital agency DEPT strengthens leadership team; appoints Monica Ledwani and Rishi Bhargava

In her new role, Monica Ledwani will be based out of Mumbai and spearhead all aspects of digital transformation for DEPT clients, which includes overseeing the delivery of projects related to the Adobe platform and marketing services. A key mandate for Bhargava at DEPT will be to expand and strengthen its Adobe practice while building newer competencies and innovating its existing practices and solution areas.

Monica Ledwani has experience of working across diverse categories including IT, BFSI, EdTech and manufacturing. Her previous stints include Edelweiss and CEAT Tyres. In his previous roles at IBM and Adobe, Rishi Bhargava was instrumental in the adoption and implementation of customised digital experience solutions.

Arjoon Bose joins Bel Group as global chief marketing and digital officer in charge of growth

Arjoon Bose's mission will be to further elevate Bel’s global brand equities across its portfolio such as Babybel, La Vache qui rit (The Laughing Cow), Kiri, Boursin, GoGo squeeZ, and Nurishh alongside orchestrating the Marketing Centre of Excellence as part of Bel’s long-term strategy of becoming a leader in healthy snacking.(Image source: European Sponsorship Association)

Arjoon Bose will be responsible for developing and deploying global marketing and digital strategies across its full portfolio, to strengthen Bel’s approach with a mandate to drive growth through meaningful brand building with consumer centricity at its beating heart.